We do believe that an economic incentive that compensates growers for the performance in the field, whether that's to sequester carbon or to reduce greenhouse gas emissions in the form of a carbon asset or a carbon credit, is an appropriate and needed incentive to scale up those practices. When we talk to industry partners from other industries outside of agriculture, there is a growing demand for carbon offsets, and we believe that agriculture can be a meaningful part of that equation.
Really, what we're talking about is providing the right economic incentives for growers to adopt these practices and create those carbon assets or carbon offsets that are going to be in need in a decarbonizing economy. We expect that, as this market takes shape, there will be value placed on those practices. We do believe that the OFCAF program, the on-farm climate action fund that has been set up, is a good measure to provide an initial incentive for the adoption of these types of practices so that growers can begin working on this today.