It is our opinion that the code of conduct seeks to redress a certain imbalance in terms of negotiating powers between two parties, i.e., the suppliers and the retailers. We are concerned about anti‑competitive behaviour, which is a bit different. That said, when there is a code of conduct that can improve transparency within the industry and provide more certainty in terms of practices, it is very possible that this will encourage innovation and investments in the sector.
On March 6th, 2023. See this statement in context.