On that point, I think a lot of Canadians' only experience with fruit and vegetables is being able.... They just want to have access to buy them. They're not necessarily aware of some of the very complex business arrangements that exist in our supply chains. Perhaps you could paint a picture. You brought up the example of the farmer in your riding who was wondering, “Is it worth it for me to plant my field? I'm going to have to put up all this money up front.” He was worried about payment.
Can you talk about the journey produce takes to get to its end destination, and also the journey payment has to take to get back to the originator, underlining why this kind of bill is necessary?