I think there are a number of things that I would say. First, I would take issue with your characterization that it's not a highly competitive industry.
The second thing I would say is that we have had a situation in which politicians of a number of stripes, some of them very senior, and some of the punditry and particularly some of the media have made an attempt to tie in the public mind the profits of grocers with the food inflation that people are experiencing when they go to the stores. That is an entirely unfounded basis. There are those who have, through this piece, frankly, suppressed information with respect to the more general contribution. I would say that this committee in its report showed a significantly greater amount of balance, but when it comes to the Twitterverse or when it comes to some of the political statements at press conferences, there is a deliberate attempt repeatedly to try to tie food inflation to grocery operations, grocery profits and—