Just to clarify, the beef industry in Canada exports about half of what it produces in either live cattle or beef, and 70% of the portion that's exported is destined for the U.S. It goes there because that's where they are willing to pay the most. That's over and above our domestic consumption.
Domestic demand has been exceptionally good. The consumer has effectively told us that they can accept significant price increases and still want to consume just as much product because they see it as a safe, high-protein source. We're very optimistic about the long-term prospects in the beef industry.