At this point, any person who commissions the work owns the copyright. For me to have my copyright I have to negotiate it back. Before I start a job I sometimes have to go to a big corporation and ask them to give back my copyright so I can sell it to them. You can understand that there's a little difficulty there. If we have the copyright upfront, it's easier in advertising or in the corporate world to negotiate a fair fee for our work. This is of major importance for our business.
On February 27th, 2012. See this statement in context.