Well, you know, two of the biggest successes on YouTube today are Torontonians. If you are a fan of viral videos, the “Stuff Girls Say” video—the word “stuff” is actually the word s-h-i-t, which I wouldn't say at a parliamentary committee—is one of the most popular channels on YouTube right now. It's been viewed 25 million times, has spawned thousands of takeoffs all around the world, including “Stuff Edmontonians Say”, which has been viewed 300,000 times.
And Corey Vidal, who is a YouTube creator based in Toronto, got his start doing non-commercial user-generated content. He transitioned into being a commercial success because of the monetization tools available to him on YouTube to monetize his works directly, and to benefit solely, without the need of traditional intermediaries or other traditional firms to help him. Corey now—