It's a good place to get rich and it's a lousy place to make a living.
Well, in radio there are a number of very successful stations and there are a number that are struggling. The reason is that music plays a big part in the success of a radio station but it doesn't play the only part.
Music is a component of a radio station's much broader environment that also includes the quality of the personalities on the station; the depth and breadth of the news, weather, traffic, and information we provide; the support we provide to the local community; the calibre of the creative people on the station; and the number and types of advertisers who are part of a radio station.