The issue is in proposed subsection 2.4(1.1) of the existing bill, which would treat any transmission over the Internet as a communication to the public by telecommunication, which is generally the right that's applied to broadcasting activities. What Shaw has suggested is that you can have broadcasting activities over the Internet, in which case the communication right should apply and the rights should be paid, but that when you're selling a copy to a consumer, which is replacing the sale that would be made if I walked into Best Buy, then the reproduction should apply.
Rights holders still get paid. It would be a negotiated agreement with the rights holders for the sale of that copy. You just wouldn't then also treat it as a broadcast because it's been transmitted over the Internet.