That's in the primary market. We have to make a distinction here between the primary and the secondary market because the ARR is only specific to the secondary market.
There is one fundamental difference, again, with respect to Madame Lavallée's....
When you sell an artwork, title has passed. I find that somewhat different from downloading and all the complications of downloading. The title has passed. That's a legal thing. That artist has sold that work.
There are also some real misunderstandings about whether or not the artists participate in their secondary market. We hear about these auction prices, and it's very interesting that the auctions are not in fact represented at this table. I think that's quite a questionable thing. But every time a shrewd dealer will use and manipulate those prices to revalue those inventories, which in fact will include the artist's work, because the auction prices are effectively the Dow Jones of the marketplace.... So the artists are participating over the lifetime of their career in the increased prices. It's impossible to use these kinds of arguments that a work sold for $250 in 1955, with apologies to Tony--