Social media has always been a tool of authoritarian regimes. They're able to use bots to create misinformation. This is where, as you said, we should be doing this kind of education because everyday Canadians are individuals who can choose between a slave-labour-made product and a non-slave-labour-made product. They are the people who are going to be investing in foreign actors, and they should know whether or not they're associated.
On May 31st, 2021. See this statement in context.