Now you've jumped into my next question.
It seems to me, from what you're doing--we had the new media fund as well and what they're trying to do--that the problem we have in Canada is distribution, getting the product out there. Yet we also have a phenomenal opportunity because we have Canadians who are now used to going online. Because they are in so many isolated spots in the country, they are now getting online what they want.
I know it's probably not within the purview of your specific fund, but should there be a separate fund or organization mandated through the government to ensure that we're looking at platform delivery, so that there is an avenue that projects can go to so that we could have, say, a Canadian online, video-on-demand program for people, in order to ensure the product is getting out there?