—May 2005. We have been seeing inertia all over, since the inception of this. I had the chance to be part of many public presentations from the industry. I had the chance to meet with CRTC officials, as I mentioned. It's not something that we raised yesterday morning, because we are concerned about our industry and we want to make sure that it will remain strong and viable in the future.
The point is we are all of a certain age. I am 45. There are not so many people who are 20 years old. Look how 20-year-old people watch entertainment, watch news. They're not reading newspapers anymore and they are not watching television as we've been watching it. They go on the Internet, to YouTube, MySpace. This is what their environment is all about, and if we are not able as Canadians to propose something that is based in Canada to provide those new channels, at the end of the day the industry will be killed—