Thank you, Mr. Chairman.
Thank you very much for coming here today and explaining some of this to us. We have probably more questions than we have time to get answers, and obviously there will be other people who will want to talk to you about it. I would like to get into the threat of new media technologies. We'll get there soon, but I just want to ask a question.
I guess I would assert and begin my question with a statement—that is, that the value of a public broadcaster is in how many people actually take it in, how many people view it.
Maybe it's not even the department's responsibility, but I'm wondering if the department has looked into ways the CBC might be able to start to key in on niche markets where Canadians as a whole would be interested in the CBC. I'm thinking of if the CBC became the foremost authority on whatever, be it the weather or whatever, something that would draw people, general Canadians, to that, especially in this universe of a million-channel universe, specifically on the television side but certainly on the radio side as well. I'm wondering if the department knows of any initiatives such as that where we would key in on a niche type of thing that would draw all Canadians to the broadcaster for one reason or another.