There's no doubt there's a global fight on right now for doing just that. There are many books: Darknet by J.D. Lasica is a book I would suggest you read; it talks about how the large corporate interests are absolutely trying to lock down the Internet. That's why I think now would be a very interesting time to build that brand, especially a global brand, and we can do it. CBC is already a global brand, but it can be made more of a global brand. I think it's harder to lock down once it's established, and that's why I think there's a timeframe over the next few years to do that.
I fear that at some point in the future, the system--the model that's in place right now--will try to replicate itself, meaning very few interests control the pipe into your home, and it's a one-way dialogue: you receive content, not the two-way dialogue that is currently available through the Internet.