Evidence of meeting #51 for Canadian Heritage in the 39th Parliament, 1st Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was programming.

On the agenda

MPs speaking

Also speaking

Maureen Parker  Executive Director, Writers Guild of Canada
Rebecca Schechter  President, Writers Guild of Canada
Deborah Windsor  Executive Director, Writers' Union of Canada
Pamela Brand  National Executive Director and Chief Executive Officer, Directors Guild of Canada
Monique Lafontaine  General Counsel and Director of Regulatory Affairs, Directors Guild of Canada
Lise Lareau  National President, Canadian Media Guild
Bruce Claassen  President, Canadian Media Directors Council
Marc-Philippe Laurin  President, CBC Branch, Canadian Media Guild
Benoit Cantin  Member, Canadian Media Guild
Brian McHattie  City Councillor, City of Hamilton
Kealy Wilkinson  Executive Director, Canadian Broadcast Museum Foundation
David Taylor  Director, Canadian Broadcast Museum Foundation
Sonja Macdonald  Director, Centre for Community Study

9:30 a.m.

Executive Director, Writers' Union of Canada

Deborah Windsor

Yes and no.

Our concern is that there were more programs on CBC radio. They did interviews of writers and literary works, and these have been replaced with what we've been referring to as the “dumbing-down”. We've met with CBC senior staff, and they have told us that they're trying to reach a broader audience, a younger audience, and therefore programming that was there for literary programs, arts, and cultural dialogue has been removed and replaced with elevator music. And that is our concern.

9:30 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

Would you agree with me that we need to find a larger audience for what CBC is producing? Obviously, CBC wants to survive in an incredibly competitive industry.

I'm not surprised that CBC would try to somewhat dumb down what it's producing, because it's possible that we are raising students and young adults who are perhaps either not as literate or as aware of the rich literary heritage Canadians have.

9:30 a.m.

Executive Director, Writers' Union of Canada

9:30 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

Did I hit a nerve?

9:30 a.m.

Executive Director, Writers' Union of Canada

Deborah Windsor

We're going to have to put some people on the Yann Martel book list.

I don't agree that our younger Canadians need to be dumbed down to. I think they are young, electronic, savvy, and cool, and they have a literary hunger and a cultural hunger that needs to be addressed. And we do them a disservice by making assumptions on their behalf as to what they want to hear.

If you were to look in the book world, we have incredible young writers. That says to me that they appreciated writing at an even younger age. When the Writers' Union was started 30 or 35 years ago, the average age of the writers, the members of the union--and you had to be a professional writer to join the union, you had to have created a book, had it produced by a recognized publisher, and had it sold in the marketplace--was 48 to 49.

When you graduate from school, you don't just write your first book. It's not like a lawyer or a doctor. It takes a period of time.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

Could I just interrupt? Our time is short.

9:35 a.m.

Executive Director, Writers' Union of Canada

Deborah Windsor

Yes.

That age has dropped. It has dropped drastically. What I'm saying is that our younger Canadians are much more savvy. We don't need to dumb down to them. We might have to look up to them.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

That's a good point.

Has CBC acknowledged that there is less literary content in its programming?

9:35 a.m.

Executive Director, Writers' Union of Canada

Deborah Windsor

Yes, they have. And they've made it very clear that it's to reach out to a broader audience.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

They've justified it. They've rationalized it.

9:35 a.m.

Executive Director, Writers' Union of Canada

Deborah Windsor

No, they've given us a response to the question, but they haven't substantiated it.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

They haven't addressed the problem, have they?

9:35 a.m.

Executive Director, Writers' Union of Canada

Deborah Windsor

No, they have not.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

All right. That's what I really wanted to--

9:35 a.m.

Executive Director, Writers' Union of Canada

Deborah Windsor

No, they haven't.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

All right.

9:35 a.m.

Conservative

The Chair Conservative Gary Schellenberger

Keep it very short.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

I'll keep it very, very short.

Let's talk about Little Mosque on the Prairie. Little Mosque, of course, was being produced in Saskatchewan, but my understanding is that much of the production has now been shifted to Toronto. Is that correct?

9:35 a.m.

President, Writers Guild of Canada

Rebecca Schechter

Yes, that's true.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

And is this going to be typical of what happens? We start a production in one of our regions and then we shift it to Toronto, presumably because of cost efficiencies.

9:35 a.m.

President, Writers Guild of Canada

Rebecca Schechter

There is some degree of cost efficiency. There is also the fact that Saskatchewan is having a bit of a production boom and we weren't actually able to get the facilities there to get the show on the air for January. In the current run, I believe, a quarter of the show is going to be shot in Saskatchewan.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

Oh, okay. I assumed it was because it was more efficient to do it in Toronto, but you're saying that it's actually because the resources aren't available in Saskatchewan, because they're already busy with other productions.

9:35 a.m.

President, Writers Guild of Canada

Rebecca Schechter

That's right. That was certainly true in November when we produced the eight that were on air in January.

9:35 a.m.

Conservative

Ed Fast Conservative Abbotsford, BC

So it wasn't an anti-regional bias.

9:35 a.m.

President, Writers Guild of Canada

Rebecca Schechter

Absolutely not. Or if it was, it had something to do with flights into Regina. That was another reason it was impractical. We had to fly an actor in from L.A., and you can't get from L.A. to Regina directly. So we need to talk to Air Canada.