Another component of the CBC's mandate that we'd like to address is the regional reflection. As stated, the CBC has a very broad mandate. Most elements of the mandate are essential for the CBC and should be maintained. These include the cultural, bilingual, and multicultural components of the service. The CBC's mandate should, however, be limited to reflect available resources if there is no political will to increase public funding to the CBC. While this is a delicate issue, the DGC recommends that the standing committee review the regional component of the CBC's mandate. We respectfully request that you consider a new approach to defining service to the regions and make a recommendation to Parliament in that regard.
A final point that we'd like to make relates to new media. A new media presence is essential for the CBC--and indeed for all broadcasters--to continue to reach audiences and to ensure an important place in the new broadcast environment of the 21st century. As mentioned, the CBC has a strong new media presence, offering radio podcasts, mobile content, and online news. These offerings should be maintained and developed. To do this, adequate funding to the CBC must be provided.
Monique.