We do talk about some of the challenges they're facing--new media, new technologies, the capital funding that will be required for that, as well as the need to have strategies for new forms of advertising. And as was mentioned earlier, there's a fragmentation of the market. So there are a number of challenges that are facing the corporation, very significant ones.
I will ask Ms. Charron, who has been very helpful in passing me the reference, to talk specifically about new media.