I think there are reasons for that, and I think fragmentation is one of the reasons. As we're looking at new media, we're seeing a major assault on CBC radio in terms of satellite radio.
I'm just a layperson, I'm not a statistics-type person, but I do listen to my constituents. More and more I hear people are getting satellite radio, and there's competition. Currently, the CBC is the only talk radio station that's provided in my area, but now, with satellite radio, there's major competition. I'm just wondering how we preserve the audience share, or preserve the necessity for CBC, period, in this increasingly fragmented world. If we don't start to identify ways we can bring more audience to the CBC, we're in real trouble.