Evidence of meeting #6 for Canadian Heritage in the 39th Parliament, 1st Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was exhibition.

On the agenda

MPs speaking

Also speaking

Lyn Elliott Sherwood  Executive Director, Heritage Group, Department of Canadian Heritage
Keith Wickens  Manager, Indemnification Program, Department of Canadian Heritage

3:30 p.m.

Conservative

The Chair Conservative Gary Schellenberger

I'll call the meeting to order. I welcome our witnesses here today. We have some representation around the room; we don't have an NDP representative, but we do have representatives from all the rest of the parties.

I welcome the staff from Canadian Heritage.

Pursuant to Standing Order 108(2), and for the purposes of section 5.1 of the Canada Travelling Exhibitions Indemnification Act, we are here for a statutory review of the act. Having read some stuff on it earlier today and yesterday, I do understand now a little bit more of what it's about. I knew there were travelling artifacts from various other countries, etc., that travel to our museums and various places. I do understand a little more of how some of that goes.

Welcome. Does someone have an opening statement?

3:30 p.m.

Lyn Elliott Sherwood Executive Director, Heritage Group, Department of Canadian Heritage

Thank you, Mr. Chairman.

I'm Lyn Elliott Sherwood, the executive director of the Heritage Group in the Department of Canadian Heritage. I would like to introduce the colleagues I have with me today.

Keith Wickens is the manager of the indemnification program, and Marie Riendeau, from the Department of Justice, is with legal services in the Department of Canadian Heritage. In the event that I can't answer your questions, I'm counting on the two of them to do so. If they can't, we'll get back to you in writing. That's a commitment.

Today, we would like to give you an overview of the Indemnification Program and its operations over the first five years, share with you the results of the program over that period and the results of the evaluation that was done towards the end of 2005 and, lastly, discuss a number of issues identified in this assessment.

I will make the presentation in English but if there are questions afterwards I will, of course, be pleased to answer in the language of your choice.

I will apologize in advance because it's a relatively lengthy presentation, but we'd like to start your review by making sure everyone is on the same page in terms of the details of the program. So I'll try to go as expeditiously as possible. I believe the clerk has circulated a copy of the presentation.

The act that established the indemnification program was passed in June 1999, and in December of that year the associated regulations were passed. It sets out a complex but relatively simple phenomenon, which is that the government assumes the potential liability for loss or damage to objects in eligible travelling exhibitions, and funds are only dispersed in the event of loss or damage. What that means from the perspective of program administration is that the program is all about managing that potential risk. As you are aware, the act requires parliamentary review following the first five years of operation. The program actually came into implementation in the year 2000-01, and our five years were up last year.

The objectives that were established for the five years were to promote access to Canadian and world heritage through the exchange of exhibitions, and to provide Canadian institutions with a competitive advantage in competing for the loan of prestigious international exhibitions--and we'll come back to some of the details of the accomplishments.

It's essentially a three-way relationship. The Canadian institution that is organizing an exhibition establishes a loan agreement with the institutions or private individual who will lend the objects that will go into the exhibition. That institution then applies to the government for indemnification of the objects, and the government--that is, the program--enters into an indemnity agreement with the owners. So it's a three-way partnership that is involved, and a three-way set of contacts.

The eligible institutions are defined in the act. They are Canadian museums, art galleries, archives, and libraries that are publicly owned, that operate for educational or cultural purposes, that operate solely for the benefit of the public, and that exhibit objects to the public. In practical terms, in the first five years of the indemnification program, the only clients of the program were museums and galleries. We did not see any archives or libraries.

There is a minimum value for eligible exhibitions that is established through the regulations, and that's $500,000. They are focused on matters of Canadian heritage or significant international heritage, and again, this is laid out in regulations.

On the international exhibit, the fair market value of the foreign objects in the exhibit will be greater than 50%, and it will go to at least one Canadian venue. For the Canadian exhibits, the fair market value of Canadian objects is greater than 50%, and it's shown in at least two provinces. In other words, this is focused on exhibitions that are circulating within Canada.

If a Canadian exhibition is going to another country, it is indemnified by the country or countries it's travelling to, just as we indemnify the exhibits that are coming into Canada.

Just to try to bring this alive, in terms of some of the exhibitions that you may have been aware of over the last few years, right now there's an exhibit from Japan at Pointe-à-Callière in Montreal. There was a jade exhibit from China that travelled to a number of venues in western Canada and also to the Musée de la civilisation in Quebec a few years ago. The bog people at the Museum of Civilization got a lot of attention. There was the Eternal Egypt exhibition at the Royal Ontario Museum. Right now the Canadian Museum of Civilization is circulating an exhibit on Rocket Richard to a number of venues in Quebec, B.C., and Alberta, to the best of my knowledge. McMichael circulated an exhibit on Emily Carr, Georgia O'Keeffe, and Frida Kahlo.

That's a sampling of the exhibits. We'd be happy to provide you with a full list, if you would like.

I mentioned that the program was about risk management, and in the next few slides, I'm going to talk about the approach to risk management that is inherent both in the act and in program operations.

First of all, the act lays out a maximum annual program liability of $1.5 billion in indemnified value. It also sets out a cap per exhibition, that it will only cover up to $450 million worth of object value within the exhibition, and we do require an objective third party verification of market value.

In the regulations, we establish a liability limit per conveyance of $100 million. The transport portion of mounting an exhibition is actually the riskiest element in the whole process, and this is the reason for that particular limit.

There's a sliding scale for deductibles that's set out in the regulations, and this depends on the value of the exhibition itself. Obviously the lower priced exhibitions, those up to $3 million, have the lowest deductible at $30,000, but the highest-priced exhibitions, those up to $450 million, have a $500,000 deductible.

Institutions can insure the risk beyond the limits of what we will cover for an exhibit that is more valuable than what we will indemnify. They can also insure the risk of having to pay the deductible. The program is essentially a partnership between the government and the institutions, in which the institutions assume the risk and cost of the lower-value claims—and obviously they share that risk with their insurers—and the government has the risk for the higher-value claims.

I think it's worth pointing out that previously for all risk coverage, a lot of the business went offshore to some of the major reinsurers, and some of that business has now come back to Canada to Canadian insurers. Of course, the Department of Finance is avidly interested in contingent liability for the government, and we do report to them regularly on the liabilities that we've accepted.

The second major piece in managing the risk is what we won't cover: the exclusions. The perils that we normally don't cover are set out in the program guidelines, and can be varied. Each indemnity agreement with an owner actually provides that objects are indemnified against all cause of loss or damage, except for the elements that we specifically exclude. This is obviously an area that is of great interest on each exhibition.

Generally we exclude normal wear and tear; gradual deterioration; damage from vermin; inherent vice—which I had to ask about when I became responsible for this program, and it is a property inherent in a material, so that an inherent vice of iron is that it rusts; pre-existing flaws or conditions; radioactive contamination; wars, strikes, riots, and civil commotion; and repair, restoration, or retouching processes that have not been undertaken at the ministry's request.

Initially we excluded acts of terrorism. In the post 9/11 environment, this was clearly a matter of concern for owners looking for coverage. A number of the major insurers, including Lloyd's, refused to cover terrorism, and in the end, primary insurers either excluded it totally or charged rates that were astronomically high and beyond the rates of museums. So in the context of a series of government decisions to respond to 9/11, we received general consensus within government that we could add terrorism as a general area for coverage.

We also exclude liability for loss or damage due to the wilful misconduct or gross negligence of either the owner or a participating institution. The government is not liable for having granted indemnification to objects that are or may be subject to civil or criminal claims regarding ownership.

The next really key part of risk management is the facilities themselves. In order to be eligible to host indemnified exhibitions, facilities must meet standards that are international norms and that are in areas established through the regulations. The review of the facilities, or analysis of the data and other information about facilities, is carried out by the Canadian Conservation Institute, a national centre of excellence that is actually part of the Department of Canadian Heritage.

Every venue that we approve must meet standards in the areas of security, fire protection systems and access to fire services, and collections preservation and environmental controls. The latter include matters such as temperature and humidity—both the levels and stability of temperature and humidity. That's a particular challenge for smaller institutions; if you think of the average historic home, for example, that's a major challenge. Light levels are also an issue. Venues have to demonstrate a track record and come clean on any issues they may have had with respect, for example, to losses as a result of failure of environmental systems.

We can approve facilities for specific exhibitions because the materials may be less vulnerable. For example, for the jade exhibit that I mentioned earlier, some facilities were only approved for that exhibit because the materials were perhaps less vulnerable than some others. Other institutions are approved globally for any exhibition, but they must requalify every five years.

It's not enough that the building is in good condition; we also take a microscope and magnifying glass to the actual plans for the exhibition, to assess the risks associated with content, with the packing and handling and transportation of the exhibition, and to determine the appropriate levels of liability. So for something like transit and handling, we'll look at issues such as the construction of crates, whether they've been used before, and at who will be crating and uncrating the exhibit. For the transport companies, what security measures do they have in place; do they have two drivers; do they have air suspension systems; and what are the climate controls available within the trucks?

As for the sensitivities of individual objects, some require particularly low light levels, so if an organizing institution is planning to create display cases, what's the lighting inside the display case? Does it correspond to the lux levels that the object needs?

We look at issues such as international conventions. Are they materials composed of something that's on the endangered species list? All of those items are reviewed by a panel of experts for every exhibition.

As quickly as I could go through it, that is the basic operation of the program and the way in which we approach the management of risk.

What I'd like to do now is turn to the second part, to the results and the findings of the evaluation. As I said, this evaluation was carried out in the latter part of 2005 and examined the standard questions that we were required to answer in government evaluations around relevance, cost-effectiveness, etc. It also gave us evidence of the results for the first five years.

The first finding was that the program is indeed relevant. It does address a need and continues to be relevant to the overall goals and objectives of the department and the government in relation to access to heritage. It's actually become increasingly important because of some increases in insurance costs. When the act was passed, the cost of purchasing insurance was roughly $1 for every $1,000 of value within an exhibition. That's now risen, depending on the institution, to somewhere between $2.85 and $4.75 per $1,000. It was about 17% of the cost of creating a major exhibition, and it's now between 25% and 35% of the cost of creating an exhibition. A major exhibition could cost $3 million to mount, $1 million of which would have to go for insurance. So this is very clearly a need that still exists and, in fact, is growing.

The program has proven to be a key enabler to Canadian organizing institutions. As mentioned earlier, there is a need on the part of an exhibition arrangement to cover risks for which it is difficult to acquire private coverage.

It has been cost-effective. We budget about $200,000 a year for the program, including for three staff members and the external panels. So it has cost $1 million in the first five years, while generating $20 million in savings in insurance costs to the institutions.

The evaluation assessed the management of risks positively, as a result of the various elements I've just described. In the first five years of the program, we indemnified 46 exhibitions, valued at $7 billion. I'm very pleased to say that we had no claims. I think that probably is the bottom line that our colleagues in the Department of Finance will be most interested in when assessing the program's value.

We've also been able to add to the competitive advantage and institutional capacity in organizing exhibitions. Foreign institutions are more willing to lend to Canadian institutions than they were. One of the particular features of the Canadian scheme is that we indemnify the transit portion both in and out of the country; many other countries only cover one direction, the movement out. Obviously we are also providing coverage that's important to lenders and owners, coverage that isn't readily available or affordable from private sources. The insurance savings for many institutions are the difference between an exhibition that breaks even and an exhibition that loses money, and that, in turn, affects their overall capacity to function as institutions.

In the first five years, 77% of the institutions upgraded their infrastructure to meet the standards that were required, and that were identified as problematic in the facilities review. We know anecdotally that a number of directors made the case to the board that the projected insurance savings could actually be redirected to improvements in facilities. There is clearly a long-term benefit to the institutions, in terms of their capacity to preserve the permanent collections, as well as the immediate benefit of being able to host the exhibit. And there's a virtuous—

3:50 p.m.

Conservative

The Chair Conservative Gary Schellenberger

Just to intervene, it has been brought to my attention that we should try to limit the remarks, as they are going to cut into some of the questions. So for the rest of the presentation, maybe you could highlight some of the main things.

3:50 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

I would be happy to do that, sir.

I think I'll move fairly quickly. I'll draw your attention on the next page to some of the results concerning the numbers of visitors and to some of the other benefits to institutions in terms of increased revenues, membership, and increased gifts.

What I'd like to spend the next couple of minutes on is the program evaluation recommendations. While there are good things, there are always things that could be better. We have enhanced our program measurement strategies. We're collecting better data as we go along. What the evaluation called for most particularly, which is of greatest interest to this particular committee, is the requirement to make sure that some of the design parameters continue to be effective in current market conditions. That is the rest of the presentation.

As we go through this, we need to balance the flexibility that clients want with the management of risk to the Crown. That is the fundamental element of analysis.

If I go to page 14, there certainly has been pressure on us to lighten up on the exclusions. We have varied the exclusions for certain exhibits, because of insistence on the part of foreign lenders particularly to do that. Also, in certain cases we have added to our standard exclusions in order to be able to manage risks associated with a particular set of exhibits. So we have a lot of pressure to change that list.

The exclusions fall into three categories. First, there may be certain ones that would be considered the responsibility of owners, or inherent in the composition or condition of objects, and those of normal wear and tear, inherent vice, or ownership claims.

The second group can be assessed, and we can take measures to mitigate the risk to the Crown. That includes issues such as vermin, radioactive contamination, and the various forms of disturbance, war and strikes, etc. We would note that a number of the international indemnification schemes don't exclude those perils. Britain actually deals with acts of war through a separate mechanism. They haven't experienced claims as a result of an approach that doesn't bar coverage of those.

Then there's a third category that we really can't anticipate, so it's hard to assess or mitigate the risk, whether it's unauthorized repair or wilful misconduct. So as we move forward in acting on the recommendations of the evaluation, and as part of your review, one of the issues is whether we should stick with our standard list or open up a little.

The second key issue was the annual ceiling for liability. This was actually forecast at the time the bill was passed as something that might need to be reviewed over time. We have crowded the limit. In fact, as a result of error, there was a time when were over the limit. In another circumstance, the National Gallery withdrew an application in order to leave room for a smaller institution to benefit.

We're also seeing a trend line in terms of the average value of exhibitions, and that's starting to put pressure on the number of exhibitions we would be able to indemnify in any given year. Again internationally, Canada is not alone here; other countries have adjusted their ceilings.

As we mentioned earlier, this particular provision is set out in the legislation. But the legislation also provides that it can be changed either through an amendment to the act, or through an appropriations act. We need to look at the risk elements.

On page 18, the exhibit cap of $450 million is another area that was flagged earlier. In the first five years of the program, six of the exhibitions we indemnified had values exceeding $450 million. The institutions had to purchase additional insurance. That was another direct cost to them of $8.5 million.

Other countries have either no specified cap, or a higher cap than we do. Similarly, either an amendment to the indemnification act or an appropriation act could change that cap. If it were changed, we would look at risks.

On the limit of $100 million per conveyance, I would observe that relatively few objects actually exceed that amount. You saw in the papers a few weeks ago the Picasso painting that sold for $95 million, the highest valued painting ever sold. This is one of the pivotal points for risk management: risk is greatest during transit.

The minimum threshold is $500,000. In the evaluation, we did hear from people who said it would be so much easier to have a grants program than to have to go through all the nuisance of the review for indemnification. We do note that the Canadian Museums Association has a group insurance program targeted to smaller exhibitions and institutions that don't meet the facilities requirement. We do provide financial support through the museums assistance program for travelling exhibitions, and insurance is an eligible expense. And even if we cleared out all the ones, say, under $3 million, we'd not actually be creating much room at the top end for some of the larger ones. It's fair to note that the purpose of the indemnification program in the first place was targeted at the larger exhibitions.

I'm sorry, Mr. Chair, if I went a little longer than you would like, but there are a lot of pieces to deal with after five years.

3:55 p.m.

Conservative

The Chair Conservative Gary Schellenberger

I appreciate that. Thank you.

Questions, Ms. Dhalla.

3:55 p.m.

Liberal

Ruby Dhalla Liberal Brampton—Springdale, ON

Thank you very much for coming today to provide us with some insight in regard to the program and some of the achievements in terms of the number of people it's helped.

You mentioned that a program evaluation was conducted and that some suggestions were made in it. Could you perhaps elaborate, from your experience and insight, on how you believe the program could be improved?

3:55 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

The key issues identified in the program evaluation included the routine gathering of data. In that sense we have set in place a series of data-gathering methods, including a post-exhibit questionnaire that goes to all institutions and that covers the key performance indicators we need.

The second set of issues was around the vulnerability of the current ceilings for the liability we can accept, and that's the analysis that we're currently undertaking to see if we need to adjust those ceilings. Because the values of exhibitions are rising, there are fewer exhibitions that we will be able to accommodate, and there will be greater expense to the institutions as more of them rise above the existing $450 million ceiling.

The issues raised in the evaluation were quite clearly not about the performance or the problem of risk management in the first five years; they were really forward looking, saying that if the current trend lines continue, in terms of rising values, the program may become less effective. That's part of the review we're undertaking and one of the reasons we welcome the committee's required review of the act at this point, and welcome your views, as we continue this analysis.

4 p.m.

Liberal

Ruby Dhalla Liberal Brampton—Springdale, ON

Are you working with a variety of stakeholders, or is it an internal review that's taking place?

4 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

The evaluation surveyed stakeholders, so the assessment is based on the views not only of the museums that are participating, but also, for example, some other market trend analysis of whether we're dealing with issues such as insurance or values. So the process at this point is really one of assessing what risks the government is willing to accept as it looks forward, and the value of those risks and the value of the liability.

4 p.m.

Liberal

Ruby Dhalla Liberal Brampton—Springdale, ON

Is it you who does the assessment of what the fair market value is of the exhibitions?

4 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

For an individual exhibition, the assessment of fair market value is done by an objective third party who is qualified to undertake the evaluation. If we're not satisfied with the estimates we've been given, we can actually commission our own third party evaluation for a given exhibit.

4 p.m.

Liberal

Ruby Dhalla Liberal Brampton—Springdale, ON

I have one last question. In the determination of the locations of exhibitions, I know you have a process for them to apply to ensure they receive funding, but are regional and cultural considerations made in regards to that?

4 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

In the process that this particular program involves, a Canadian institution that is going to organize an exhibit that will travel around Canada will identify a series of venues that wish to receive the exhibition. If the exhibition is going to be indemnified for that venue, then the facility needs to meet the standards laid out in the regulations.

Certainly a lot of use has been made of the program by the national museums and the National Gallery. They're very conscious of their mandate to reach out. In the first five years, there were venues for indemnified exhibits in nine of the 10 provinces. We didn't receive any applications for approval of venues in either P.E.I. or any of the territories. We do know there are some facilities upgrades taking place right now in two of the territories, and we expect that we will be receiving requests to approve the facilities in the near future.

4 p.m.

Liberal

Ruby Dhalla Liberal Brampton—Springdale, ON

Thank you.

4 p.m.

Conservative

The Chair Conservative Gary Schellenberger

Thank you.

Mr. Kotto.

4 p.m.

Bloc

Maka Kotto Bloc Saint-Lambert, QC

Thank you, Mr. Chairman. Welcome, ladies and gentlemen.

I would like to ask a few preliminary questions.

Who asked you to undertake this evaluation of the Travelling Exhibitions Indemnification Program?

4 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

We asked that it be evaluated. We knew that the legislation required us to come back and present to you after five years, and we wanted to be able to do that with the findings of an evaluation in hand. And that was contracted by the department to a company named, if I'm not mistaken, the Nordicity Group.

4 p.m.

Bloc

Maka Kotto Bloc Saint-Lambert, QC

Okay.

Did you consult with stakeholders for the purpose of conducting this evaluation?

4 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

The survey work, etc., is done independently by the third party. Where we certainly needed to spend time with the company carrying out the evaluation was in putting together various documents for their review, but also in working with them to help them understand what the program was before they developed a survey instrument and went out to survey the program. But the evaluation is conducted by a group external to the department, and it goes through the department's corporate review branch, as opposed to being a direct contract between the program and the evaluation company.

4:05 p.m.

Bloc

Maka Kotto Bloc Saint-Lambert, QC

Could you tell us the name of this third party or external group? Is it a company, a firm? Who is it exactly?

4:05 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

It is the Nordicity Group.

4:05 p.m.

Bloc

Maka Kotto Bloc Saint-Lambert, QC

Did this group consult with stakeholders in order to develop its assessment protocol or did it rely on the data that you gave them?

4:05 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

No. There was a survey and interviews with institutions and experts from the insurance industry, for example.

4:05 p.m.

Bloc

Maka Kotto Bloc Saint-Lambert, QC

Fine.

Do you know if stakeholders, in other words, the museums, are satisfied with the program such as it exists at the present time?

4:05 p.m.

Executive Director, Heritage Group, Department of Canadian Heritage

Lyn Elliott Sherwood

Yes. People said they were very happy with the results and the savings achieved. Institutions with smaller exhibitions told us they would prefer a subsidy program that would include costs related to the paperwork required by the Indemnification Program. This came out clearly.

One issue that was mentioned in the first years of the program was the delays. It sometimes took several months to get facilities approved and this was a source of some dissatisfaction. However, there is general satisfaction with the program as a whole. They are happy with the savings they achieved and to have been able to negotiate major exhibitions with large institutions.