Good afternoon, Mr. Chairman. Thank you very much for the invitation to appear before you today.
As you know, I'm not representing any particular organization, but rather participating as an interested Canadian, as a father of three—and in spite of the hair, not a grandfather yet—who's been intimately involved with the issue of violence in television for more than 15 years from a number of different perspectives.
I've provided to the clerk a brief summary of my involvement with the issue of violence on television, and I understand that's been circulated to you, so you can see that I have played a role in most of the major initiatives that have happened in the violence-on-television dossier since the early 1990s. While I am now retired from the broadcast industry, I continue to be involved as a bit of an elder statesman, one who was actually there when the codes were developed, when the classification system was created, and when media literacy initiatives were first undertaken.
While I do have an opinion of the proposed legislation in front of you, I see my role today more as a resource for this committee, to be available to perhaps provide some context, clarification, and increased understanding of how the broadcast industry, the regulator, and the government have dealt with this in the past, and continue to deal with it today. To that end, I don't have an extensive opening statement, believing that my limited time with you is probably best served by being available to answer your questions.
For example, in watching the committee's recent deliberations, I know there's confusion over the title of the broadcaster's code on violence on television. Why is it called a voluntary code when in fact it's a condition of licence? Well, the answer to that lies in history, because today's code is a successor to the self-regulatory violence code that was first created in 1987, entitled the voluntary code on television violence—and when it was updated in 1993, the title just carried over. Furthermore, it was only when the CRTC approved the code that it stated in its public notice that adherence to that industry-developed code would be a condition of licence at any upcoming licence renewal hearings and for all new licensees. They just never got around to renaming it.
During one of your sessions last week, there was a committee member who asked about a statement attributed to Keith Spicer, chair of the CRTC in the nineties, referring to a 10-10-80 approach, with 10% being industry codes and standards, 10% technological tools such as classification systems and the V-chip, and 80% being public awareness, education, and media literacy.
I was there in October 1995 when Mr. Spicer made that comment at the opening session of national hearings in Hull, following regional public consultations on what should be done about violence in television. It was his firm belief that there were three pillars to a strategy to protect children from the harmful effects of violence: one was a collaborative and a cooperative approach, with all sectors in broadcasting, the cable industries, and the programmers accepting the responsibilities; two, parents had to play a role in their children's viewing and utilize empowering technologies such as the V-chip, which worked with the classification system; and three, ongoing public awareness and media literacy, the most important element of the successful approach to dealing with the issue of violence on television.
You talked with Cathy Wing of the Media Awareness Network last week, Mr. Chairman, and there was some mention about their undertaking some fresh research on questions that had been raised during your discussion. While additional research would be very useful in expanding our knowledge base, I suggest the committee take that further.
Media literacy has been clearly identified by a previous generation of this committee, as well as the CRTC, as the most critical element of the multi-faceted strategy that we've put in place in this country to deal with violence on television. I firmly believe this committee should work to ensure that the Government of Canada provides secure and long-term funding to this internationally respected organization, which is doing great work for Canadians, with limited financial resources. You've heard the accolades given to the Media Awareness Network by previous witnesses.
The codes and the tools are in place, and in my view they're working. The media literacy part of the strategy needs more support, but through more than just project funding.
Mr. Chairman, the last time this committee examined the issue of violence on television was in 1993, when the Standing Committee on Communications and Culture released its report “Television Violence: Fraying our Social Fabric”. Following extensive hearings—in which I participated—that report put forward a number of recommendations on how the CRTC could use its regulatory authority to work with broadcasters to ensure children were protected from the harmful effects of television violence. The report did not suggest that changes to the Broadcast Act were necessary, nor did that suggestion ever arise at all the hearings conducted by the CRTC. I believe that approach was valid then and is still valid today.
I believe we have a good system in place. It's one of the most comprehensive in the world, and it's been working well for more than 15 years. It's one in which there are effective regulations and an effective regulatory mechanism system. It's a balanced system that has been built with the primary objective of protecting children while at the same time preserving freedom of expression. It minimizes direct government intervention or regulation of program content, which is a minefield that I think most everyone wants to avoid. And, as do many other jurisdictions, it makes education a cornerstone.
Before I go to questions, I'd just like to pick up on an observation made by Monsieur Bélanger. During the national hearings in Hull, Chairman Spicer noticed that there was a group of children at the back of the hearing room. They had been brought in by a teacher as a field trip to see how a government commission worked. Keith had exactly the same idea that you did. So much to the consternation of his officials and those who were running the hearing, he just put a stop to all of the proceedings with the witnesses, and he said let's get those kids up here. It was quite an education. The kids were not prepared. There were no presentations or anything, and the commissioner just talked to them about what they thought about all of this. It would be a good exercise for this committee as well, I think. So I support your approach.
Mr. Chairman, that concludes my introductory remarks. I'm available for questioning.