It's expensive; I can tell you that.
We are moving to digital in our programming as quickly as we can. For example, on the French side all of Sylvain's studios are now HD digital, but his news service is not yet. That was a priority. We decided to go with drama, because of production in Sylvain's shop, so we moved there first.
We've gone now to sixteen by nine format. In terms of how we present the information, we present it as digital on your TV.
On the English side, we went first and have done more HD production and digital production in the newsroom. And more and more, in our contracts with independent producers, we're calling for HD.
The Olympics this year, for example.... For the last Olympics, a very small part of the programming was in HD, and that's just two years ago. This time, out of Beijing, all of the programming will be in HD, with the concomitant increase in the cost for transporting it and presenting it.