They are ruling the media and the broadcast industry. That is a fact. They are powerful now and have brands and services that extend way beyond only one aspect of what they do.
We're talking about the principle of convergence here.
I mean, everybody now has picked it up and is doing that, and Radio-Canada is also. But it doesn't have the financial means to fight against these companies on a daily basis, so it has to be very strategic. It has an important mandate in the law. It has to provide wide services to a whole bunch of people across the country on different platforms. That's a challenge. The environment in which it plays also plays to a different public. We talked about that a few minutes ago. That's changing also.
I think those are the key challenges. I'll come back to them, and I'll say those again, because I think they're top of mind to me right now.
With respect to management techniques, I really believe in teams. I'm adding my skills to a very strong team. Robert Rabinovitch did this well. People right now--and pardon my clichés, because I'm a sports person, and yes, I have been affected by sports--are very deep at all positions. It's a very good management team, so I'm not doing this by myself. I'm going to work with this team, and because I've been in teams all my life, and I've been a coach all my life, I think this fits well.