I don't think anybody foresaw what is happening. In effect, when we held our hearings on the BDU, we didn't foresee that there would be this drastic fall in revenue. Commercial broadcasting lives on advertising--purely and simply. The biggest advertiser in Canada is the automotive industry. The automotive industry is going bankrupt. So suddenly their source of revenue shrank dramatically in a way that nobody could anticipate. That's really what we are seeing.
The broadcasting industry is no different from any other industry. They're feeling the effect of the broad economic crisis.