If I could just add to that answer, if there are no transmitters in a particular community, then the viewers who wish to receive TV service would have to pay a monthly fee to either cable or satellite to receive those signals. And effectively, what we're doing, as well as saving the money that Mr. Bibic alluded to, is that we're providing the service and saving the local viewer from having to pay a monthly fee.
On May 6th, 2009. See this statement in context.