It's important for Canadians to have access to Canadian programming and to a diversity of voices in prime time programming.
For me—and for all culture practitioners, I believe—the cultural phenomenon in itself an exchange, a communication. We want to communicate what we are and our Canadian cultural values to the entire world. That's why we want international calibre production. We also want to receive what the entire world does, and it is that meeting that is stimulating for creators and for reflection.