It's so important, because the words you're using--opportunity, promotion, encouragement, and so on--strike me as being at the heart of it.
The way I think about this is those three sides. Definitely on the technological infrastructure, that has to be in place, but the two other sides I like to call digital content and digital literacy--in other words, the notion of Canada occupying and contributing to this global content, the presence on the international stage. I think Canada has a world to offer on that scale.
At the same time, on the digital literacy side, how we access, how we use, how we reuse, how we actively become real leaders, I think that also needs fostering. It seems to me that enhancing the content, enhancing the digital literacy side in the sense of seizing opportunities, promoting, and encouraging, is really the side on which we can get beyond the idea--which I think is really an old-school idea--that we're going to be able to really effectively stop change, contain, homogenize. It's complexity, it's diversity, it's creativity. How can we foster those in the digital content and digital literacy side? That seems to me to be key.
Obviously, we need the connectivity, we need the technological side, but it seems to me that the heart of this is seizing an opportunity for Canadians to really become active on this global new media world stage.