Actually, Quebec has a very good network, a very professional network, for presenting the performing arts, and the Quebec artists exploit it very well.
I'm from English Canada. I'm from Ontario. I try to tour companies across the country. It's very difficult, because you're right along the border. It's a thin line across the border. And it's a very small population base. So if you're investing all this money to develop this wonderful art, and you perform it maybe ten times in Quebec.... You have the language factor, as well. And then what are you going to do with it? Because it's so good there's a demand for it abroad, and because we've worked on that for the last 40 years, we have a market already developed. It just seems a shame to throw it in the garbage. It just seems a shame. You're going to have companies that are going to fall. Tours are going to disappear. And the partnerships we've built up are simply going to evaporate. We're developing new partnerships with China, with India, and with Colombia.
I'll give you one example, if I may. Last year I took two productions to the festival in Bogotá. Right now there's political will in North America to develop relationships with Colombia that go past the drug trade. Well, there's a festival that's existed for 20 years there called the Festival de Cine de Bogotá. It was established by a woman from Argentina who wanted to instill in the Colombian people a sense of cultural pride. She developed the best festival of Latin America, and she brought companies from around the world. And when you perform at the Bogotá festival, it's not Cirque Éloize presents; it's Canada presents. So when people are going to see a show at the Bogotá festival, they're going to see Canada.
This year they went to see Cirque Éloize, and they saw this innovative company that's really leading the world in terms of new circus. They also went to see a virtual reality show, developed by a company from Montreal, on Norman McLaren, our treasure. It integrates live performance with the films of Norman McLaren in a magical fashion that only we can do in Canada. This company is going to the Taiwan festival. I'm leaving next week. It was just in Macau. It's going to Paris. It's going to London. It's going around the world with the stamp of Canada. And that's how you people have been known.