I'd like to add something on the cross-platform. I think it's really important to recognize that the dividing line between all the cultural industries is rapidly collapsing--television, film, and interactive digital media. So increasingly, producers in television, as part of their licences with broadcasters, are being expected to provide content for websites, for mobile devices. So a television licence no longer just applies to a licence for a particular TV show broadcast over one channel.
A huge proportion of those productions takes place with federal and/or provincial support from the federal funds and from the cable funds that are regulated by the CRTC. So it's really important to recognize that for these small independent firms that I was talking about, the potential to generate additional licensing revenue by licensing to other platforms, other media, is disappearing, as the large broadcasters that dominate the industry are expecting one licence fee to cover all of those.
What this means is that if we're going to continue to support and sustain those firms in business, whether in broadcasting or in digital media, the funding programs that are crucial to their survival are going to have to take into account and recognize the collapsing boundaries or barriers between the different cultural industries.