Thank you, Mr. Chair. I'll attempt to be very brief to help you get back on schedule.
I really appreciate all the presentations today.
I'm going to try to open it a bit, but because of time, I'm going to maybe just stick to Mr. Perlmutter.
I really appreciated your presentation. As a student of film, I imagine Norman McLaren's collection and his influence on your organization continues to mould your philosophy for innovation. He's probably the filmmaker who's had the biggest impact, at least in the film circles that I hang in.
My question is primarily in relation to a few things you said. You mentioned that offering your content for free was paradoxically a prudent economic decision. That's a philosophy that I think some people share. However, others haven't come to that same conclusion. Perhaps you could expand on that a bit for everyone.