In closing, I'll talk about financing. The creation of the Canada Media Fund has shaken up the established order. From now on, not only will the fund finance the production of original television content, but that content will also have to include one or more digital media components.
We understand the government's wish to promote research and development in both technology and viable business models. Our traditional Canadian content will have additional distribution channels. The only minor point that has been forgotten in the process is the cost of these new requirements. Television as we know it will thus be impoverished in favour of new media. We think it would have been interesting and appropriate to enable Internet and new platform providers to contribute to the creation of a new fund to finance productions intended for the new platforms. We believe this is a missed opportunity.
In conclusion, we definitely would not want to see the political, legislative and regulatory frameworks that have enabled the cultural industry to grow abolished. Let's adjust them, as we have always managed to do in the past, in order to foster and promote Canadian cultural content on all platforms.
Thank you.