First, my understanding is that Amazon is the second-biggest online seller. I think Chapters/Indigo is still number one. If you were to ask Canadians who have purchased from Amazon.ca whether they know if Amazon has a distribution arm in the country, I don't think there's practically anybody who would know whether they have or not. So this idea that we're debating—whether or not Amazon should be able to come in... Amazon is here, and they've been here for eight years. Whether they've had a distribution arm physically in the country or not has been immaterial to consumers. As I said, I think there's been net benefit to authors and publishers in the fact that they are here, because their work is available.
Frankly, the risk that they are going to set up physical space in Canada is a non-existent risk. First of all, I don't think it's a risk. If we get more competitors into the space, I don't necessarily see it as a bad thing. Given that Amazon has never, to my knowledge, set up a physical store anywhere, I can't imagine why they would start here in Canada. Their whole model is based on not having physical stores. Their whole model is to get into place the efficiencies of being an online seller. The idea that this is a backdoor mechanism to set up a corner Amazon store runs completely counter to 15 years of what that company has been doing.