Until the recent reform of what used to be the Canadian Television Fund, which is now the Canada Media Fund, the CBC had a set envelope of 37%. It was both a floor and a ceiling. They got just 37%. Under the new CMF, they get to compete with other players. They in fact get nearly $100 million of the CMF component. If you think about the total amount being about $350 million, that's a good share of that amount. With the new rules of the CMF, where there will be even more emphasis put on prime-time first-run programming, they will continue to do well.
On February 16th, 2011. See this statement in context.