The campaign would be a joint effort. Everyone has a role to play. Broadcasters have a share of the responsibility, and the Government of Canada as a whole will also undertake—
On March 7th, 2011. See this statement in context.
On March 7th, 2011. See this statement in context.
Assistant Deputy Minister, Cultural Affairs, Department of Canadian Heritage
The campaign would be a joint effort. Everyone has a role to play. Broadcasters have a share of the responsibility, and the Government of Canada as a whole will also undertake—
See context to find out what was said next.