That's an excellent question, Mr. Young. Thank you very much.
We hire about 1,200 students a year at Parks Canada. The student workforce is an important piece of our workforce across the country, but on top of that, we've done a few things. We've been working on a program called “Canada's Greatest Summer Job”. Their primary job is to explore a park--we break ourselves into what are field units, so that's a park and normally a few historic sites within it. Those youths go out and share that experience through our social media channel. A year ago, they did 100 YouTube videos to try to encourage other youth like themselves to have that experience, to come out to work, live, or vacation in those areas. That has been highly successful.
When the Duke and Duchess of Cambridge visited this past year, one of the legacies of their visit was the establishment of the Parks Canada youth ambassadors program. Two youth ambassadors will promote these natural and cultural treasures to the youth of Canada, under the title of ambassador from the duke and duchess. So we're trying to encourage this through social media and other types of channels and also have ambassadors who can do that on our behalf.
Thank you very much.