The CTC is focusing on youth travel as a theme, and internationally we're trying to connect that to the educational marketing activities that are going on, that Canada is not only a great place to travel but also a great place to study. So that's the work we are doing and are trying to link that to the broader program that will emerge through the work of this committee and through Canadian Heritage. So at this point we're trying to be quite flexible, because we think that the idea of this program could link to a broad number of themes.
On April 24th, 2012. See this statement in context.