A key factor is that the next generation of people who will be writing and making television will have grown up with video games. So it will become second nature more and more.
I mean no disrespect to the people who are making television now, but they have not grown up with games. Their children have, but they still look at the industry as what I call “an anomaly”. Once a year, it is kind of cute to do a report on video games. It is on their checklist of things to report on, like the first snowfall.
The Montreal International Game Summit is coming up in a month. You will hear about games for a couple of days, but it will be all over by November 15. Everyone will move on.