From our perspective, again, I think the industry has come a long way in the last few years. We're starting to build a critical mass of people. Universities are starting to recognize that this is a viable program. Let's use technology as an example. For programming, and I can't speak for the others, the reality is that we haven't hired anyone who hasn't had a masters degree in programming with a specific understanding of game programming. A lot of our sourcing comes from the University of Alberta. They have a specific game-based programming department.
We are starting to see that happening more often, because building designs, building levels, and even doing the art is different. Even writing for games is different from writing a novel. It's different from writing any sort of linear entertainment. We need to get the universities to start to invest in game-specific programs.