Certainly, from my perspective and when I look at the companies that we have in Montreal and all Canada, it is a commitment to quality, and within our industry it's a well-respected development community. That quality comes from having quality work environments and being able to hire the right people for the job.
From my perspective, the companies here have done a really good job of establishing a solid reputation within the industry. That's one of the reasons people want to come. People want to move to Edmonton, of all places, because they want to work for BioWare. They want to move to Montreal because they want to work for Ubisoft or Warner. It's about creating excellent work environments. It's about building intellectual property in which people want to take part. They want to be part of that creative process that's a respected property worldwide. It's fundamental to that for us especially.