I think there are so many interesting facets to that. I don't make video games, so I don't have the perspective that some of the other panellists do. But I can tell you that I didn't create my production company or my programming, which is purely from the heart...I just wanted to get this stuff out there. I didn't think of tax breaks or tax incentives. If I had, I may not have set up shop in Vancouver, but it turned out to be the perfect place to create my company.
I worry sometimes that Canadian companies think about taxation and the levels of employment they have to deal with first, rather than first thinking of the content they're going to send out into the world. I think we have matured enough as a culturally significant export industry, and that's where I want to see more game companies start. I want them to think about what they're presenting, what they're building, and what they're shipping to the world. It's not just goods; it's art. It's a culturally significant piece of art that they're delivering, and why do they want to build it?