We really need to surround the wagons around CBC to make sure they're going to get a good broadcast deal. We're not looking for money. We're looking for air time and exposure. We even had to pay our own rights fee to the consortium.
November 27th, 2012 / 4:50 p.m.
Chief Executive Officer and Secretary General, Canadian Paralympic Committee
We really need to surround the wagons around CBC to make sure they're going to get a good broadcast deal. We're not looking for money. We're looking for air time and exposure. We even had to pay our own rights fee to the consortium.
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