I plug this book often, Le Facteur C by Simon Brault, who is the vice-chair of the Canada Council for the Arts, and he makes the very passionate and precise argument that culture in Canada does not survive without the involvement of the private sector. It just doesn't. Canada is the second largest country in the world in terms of land mass and the 36th largest in terms of population. You must have buy-in and cooperation from all levels of government and the private sector to support and promote Canadian culture. Otherwise, it doesn't have momentum. Yes, private sector involvement is going to be essential, certainly on the infrastructure side, but on other projects as well.
Look at TIFF in Toronto and the Bell Lightbox. Because of the Bell Lightbox--and it's a P3 and the private sector is involved--they now have a world-class institution for film that Ryerson University and U of T use. They can screen films of all sizes and all audience dimensions. It's now an institution now for teaching and learning because the private sector is involved. I think you're right. I think those who may ideologically just push back and say that this is about Canada, and we shouldn't have the private sector involved, completely miss the point about the pressure on a country this size to have the private sector evolve and be the opportunity that exists of involving the private sector in cultural projects.