When we look overall in the music industry, the holistic approach has proven to be a success. What I mean by this is the CRTC CCD content is for us, the CMF, something that works because the money is blended and this is blended with the public money. For each dollar that is invested right now, with the money that we have, we can double the investments. We can do more with that money. The money is blended so it's toward the government objectives. The shift to international and digital is something that is good because with this blended money, we can devote all those resources.
On March 4th, 2014. See this statement in context.