I think that's what we talk about. Where we could focus on is how we keep those artists on the road. So we talk about building an ecosystem that's friendly and frictionless so that they can tour from Vancouver to Newfoundland, or Vancouver Island to Newfoundland, so that these people actually have sustainable careers. Again, if there are more environments for them to play in, they sell more tickets, there's more revenue, and they stay on the road.
On April 10th, 2014. See this statement in context.