It's actually quite easy to measure through economic impact studies. We measure the visitors now with the technology we have in terms of the sale of tickets and entries and so on. We know exactly where the visitors are coming from.
Executive Director, RBC Ottawa Bluesfest
It's actually quite easy to measure through economic impact studies. We measure the visitors now with the technology we have in terms of the sale of tickets and entries and so on. We know exactly where the visitors are coming from.
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