I have a question for you, and feel free to answer. I think all of you could answer the question.
Our study is about the ways we can help the music industry in a media context that is in flux. In Quebec, with an organization that is more independent from the other large international companies, we have managed to carve out a spot in the retail market, in the visibility market. It was not only the American rules. Over time we have managed to free ourselves from international rules and to carve out a place and take our fair share of the pie.
Currently, because of online streaming, we have to devise a reaction plan so that our music can carve out and maintain its place in this international competitive environment.
Do you think we should intervene in supporting marketing rather than production, which is doing rather well?