Yes. And you proved that with Douze hommes rapaillés, which was a huge success.
I wanted to hear your thoughts on this subject, because I think this is a comparison that we do not make often enough. I think that the whole audiovisual world does not see what's coming. But the ordeal of the music industry should show that this is the case.
I heard someone from Nettwerk saying that we should stop being nostalgic and demonstrate some forward thinking.
Mr. Mortimer-Lamb, you've been talking about the example in Sweden. Could you please tell me in a few words, what's Sweden's secret so that their local artists do take their cards out of the game on the streaming game?