There are already players here where that's already happening. From our example or our experience with our artists, we're seeing that on a worldwide basis. We're seeing some of our Canadian acts with revenue from parts of the world where they've never been to and have never had the ability to physically sell there. That's coming from streaming services like Spotify, or even down to YouTube, where video plays are generating ad revenue for that artist's content.
The infrastructure and the retail models are there and that flow of money is coming back to the content creators, and that's happening worldwide for us and for our clients. It's really about the hurdles to provide these legitimate retail models and help build that sector in Canada so that the Spotifys and the Pandoras come to our marketplace and provide more options for the consumer.