We already have begun to promote it through our website and through e-blasts to our membership. My board president has been very active in promoting it in her schools. Once it's proclaimed and given royal assent, we will be even more active in pushing it out to schools and to our provincial counterparts. There are provincial physical education associations.
I think you're pushing on a half-open door; a lot of people are going to want to do this spontaneously. There's a wellspring of people who have been waiting for an initiative like this. I think they see this as being truly a hand-in-glove kind of fit. Whereas Sports Day in Canada is focused a little more on competitive sport, this has the virtue of appealing to a range of different activities.