I think Chris Jones made some reference to this as well. A greater investment in prevention from a health care perspective is needed, given some of the numbers we've both talked about, and Senator Greene Raine as well, where we're looking at serious economic challenges down the road if something is not done about it.
I think if the federal government can take that leadership position and spend a little bit more money on preventive type of initiatives for physical activity, health prevention, healthy active lifestyle promotion, and those kind of things.... We've specifically said to the Standing Committee on Finance that our numbers tell us that the federal government is spending now about $9 billion a year on health care, and about 2% of that goes toward healthy, active living, physical fitness type of initiatives. If that can be increased to 3%...I'll say a mere 1%. I realize the number is about $90 million, obviously. That's not peanuts; we understand that. But we just think that there needs to be a step made in that direction as quickly as possible to get us to a point where there's recognition. If it happens at the federal level, there are perhaps some provincial governments that are going to take heed of that and possibly start to put some more effort and investment into those types of initiatives at their level as well.